The Product Planning Division develops and sells various products related to book publications and calendars. Book publications include overseas cartoons such as American-style comic books and BDs (Bande Dessinée: Franco-Belgian comics), and visual guidebooks. In addition, it plans and develops a range of original titles. It also handles the planning and development of calendars related to franchises such as “Doraemon” and “Pokémon”, and organizes the sales of these products.
©Fujiko-Pro, Shogakukan, TV-Asahi, Shin-ei, and ADK｜©2017 MARVEL｜TM & © 2017 DC Comics. All Rights Reserved.｜TM & © 2016 DC Comics. All Rights Reserved.｜©Nintendo・Creatures・GAME FREAK・TV Tokyo・ShoPro・JR Kikaku ©Pokémon｜© 2017 MARVEL｜©2017 ShoPro｜Numa Sadoul and Jean Giraud: "Docteur Mœbius et Mister Gir" © Casterman, 2015. All rights reserved
The Shogakukan PALSHOP brand covers the development and sales of products that maximize the unique characteristics of various Shogakukan magazines. Online sales are marketed toward an extensive demographic. Related magazines: “Serai”, “BE-PAL”, “DIME”, “Waraku”,“Domani”, “COROCORO Comic”, and others.