ShoPro - Shogakukan-Shueisha Production Co., Ltd.
Our Company
Media Division
Doraemon Business Department
The Doraemon Business Department handles and administers every aspect of character licensing. It supports and consults new product planning and sales promotions. It also plans strategy for all media and distribution outlets.
Other tasks includes organizing and promoting characters at domestic events such as Doraemon's "Character Show", and various events overseas.
This department also handles all of Fujiko F. Fujio's licensing inquiries, such as "Perman" and "Kiteretsu Daihyakka", which are related to the opening of the "Fujiko F. Fujio Museum" (scheduled to open in Kawasaki City, Kanagawa Prefecture in 2011).
